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Authorized Reseller Program MAP Policy

Authorized Reseller Program MAP Policy

MINIMUM ADVERTISED PRICE POLICY

  1. Introduction

Stabilized Steps® is transforming the lives of people with mobility issues, giving them freedom to move forward by transforming the way medical walkers have been used in the past. Our patented Stabilizers attach to the bottom of medical walkers allowing them to be stable on various surfaces such as indoors, sand, gravel, grass, mud, and snow, increasing steadiness in everyday use!

We recognize that our success is tied to the success of our network of select authorized Resellers. We also know that many of our Resellers invest significant time and resources to deliver an extraordinary customer experience. We want to protect their ability to do so, while at the same time discouraging price-based advertising that would be detrimental to our Reseller's service and support efforts. As a result, Stabilized Steps® has unilaterally established this Minimum Advertised Price (“MAP”) Policy.

 

  1. Policy Statement

Stabilized Steps®, in its sole discretion, reserves the right to discontinue doing business with any Reseller that advertises any product(s) covered by this MAP policy at a price lower that the MAP.

 

  1. General Guidelines

The MAP Policy of Stabilized Steps® sets the minimum advertised price (“MAP”) for the Stabilized Steps® Product(s) You are purchasing and governs the manner in which You may advertise Stabilized Steps® Products.

Item

SKU

MAP

The Stabilizer - Walker Included (Rubber Pads)

SW1002

$149.99

The Stabilizer with a seat - Walker Included (Rubber Pads)

SW1003

$154.99

The Stabilizer Conversion Kit (Rubber Pads)

SG1001

$119.99

Stabilizers Replacement Pads -Rubber (6pk)

RP2003

$  17.99

 

The MAP Policy shall remain in full force and effect at all times during which Reseller advertises products of Stabilized Steps®. Stabilized Steps® may in its sole discretion modify this list from time to time.

Stabilized Steps® recognizes that Resellers are free to make their own decisions to advertise and sell any Stabilized Steps® product at any price they choose, without consulting or advising Stabilized Steps®. Similarly, Stabilized Steps® will exercise its right to make its own decisions regarding the Stabilized Steps® Authorized Reseller Program (“GARP”), supplemental marketing materials, point-of-purchase displays, product allocation, new product availability, or future promotional, joint marketing, or sponsorship programs.

The MAP policy applies to advertised prices, not the price at which MAP products are actually sold or offered for sale to an individual in-store or over the telephone.

Stabilized Steps® believes in maintaining a well-regulated and fair marketplace for all its authorized Resellers. Please see the MAP FAQ's for more information on the MAP policy and enforcement.

 

  1. Advertising Guidelines

The MAP policy applies to all advertisements of MAP products in any and all media, including but not limited to flyers, posters, coupons, mailers, inserts, newspapers, magazines, catalogs, television, radio, and public signage, as well as internet sites, social media sites, apps, or any other electronic media. The MAP policy does not apply to solely on-premise or in-store advertising that is not distributed to customers.

Website features such as “click for price," automated “bounce-back” pricing e-mails, pre-formatted e-mail responses, forms, automatic price display for any items prior to being placed in a customer’s shopping cart and other similar features are considered to be communications initiated by the Reseller (rather than by the customer) and thereby constitute “advertising” under this MAP policy. It shall not be a violation of this MAP policy to advertise that a customer may “call for price” or “email for price," or to use similar language, specifically with respect to Stabilized Steps® products, so long as no price is listed.

This MAP policy also applies to any activity which Stabilized Steps® determines, in its sole discretion, is designed or intended to circumvent the intent of this MAP policy, such as solicitations for "group purchases" and the like.

It shall not be a violation of this MAP policy to advertise in general that the Reseller has “the lowest prices” or will match or beat its competitors’ prices, or to use similar phrases; so long as the Reseller does not include any advertised price below MAP and otherwise complies with this MAP policy.

 

  1. Prohibited resale outlets.

selling on ebay or amazon is strictly prohibited without the express prior written consent of stabilized steps®

 

  1. SELL TO RETAIL CONSUMERS ONLY.

Reseller may not sell in bulk to b2b accounts, wholesalers, or freight forwarders/drop shippers for other retailers. You may only sell to your end consumers only.

 

  1. ONLY SELL STABILIZED STEPS® PRODUCTS IN ORIGINAL PACKAGING.

Reseller may not alter original Stabilized Steps® packaging in any way prior to reselling Stabilized Steps® products except that reseller is permitted to open the packaging of Stabilized Steps® products that it has purchased from Stabilized Steps® for the sole purpose of customizing (engraving, etching, monogramming, wrapping, etc.) The Stabilized Steps® products.  Reseller may repackage and resell such customized Stabilized Steps® products on etsy.com or other sales channels upon obtaining prior written consent from Stabilized Steps®.  Reseller may not alter Stabilized Steps® packaging for any other purpose.  This exception to the map policy extends only so far as necessary to accomplish the specific purpose of customizing and repackaging as set forth above and altering Stabilized Steps® packaging for any other purpose is strictly prohibited.  Removing Stabilized Steps® products from packaging and reselling Stabilized Steps® products in a different packaging or under a different name is strictly prohibited.

 

  1. NO UNAUTHORIZED USE OF STABILIZED STEPS® TRADEMARKS.

Reseller shall not establish businesses or register domain names or social media usernames that contain any of the trademarks of Stabilized Steps® or names of the products of Stabilized Steps®.

 

  1. Bundling Guidelines

“Bundling” or advertising Stabilized Steps® products for sale together with other products will violate this MAP policy when:

  1. the effective or stated price of the bundle represents a discount of greater than 15% of the MAP; or
  2. the product(s) bundled with MAP products violate the Intellectual Property rights of Stabilized Steps®; or

iii. the product(s) bundled with MAP products include words, packaging, graphics, or other indicia which may create customer confusion as to the source of the product(s); or

  1. the effective or stated discount is greater than 15% of the highest priced item in the bundle.

Product(s) bundled with the MAP products must not, without conspicuous warning, be technically incompatible;

Gift cards, coupons, points, or other incentives which are contingent on the purchase of a MAP product will violate this MAP policy when:

  1. the effective or stated price of the bundle represents an immediate discount of greater than 15% of the MAP; or
  2. the effective or stated price of the bundle represents a discount of greater than 15% of the MAP after taking into consideration any contingent future purchase.

Rebate programs from Stabilized Steps®, whether on MAP products or products of partners of Stabilized Steps®, are exempt from this policy.

 

  1. Policy Enforcement

If a Reseller with multiple store locations violates this MAP policy at any one store location, or on any associated website, then Stabilized Steps® will consider this to be a violation by the Reseller resulting in the immediate termination of Stabilized Steps®  relationship with the Reseller

Stabilized Steps® reserves the right to cancel any pending orders, restrict future orders, or suspend Resellers' account if Stabilized Steps® reasonably believes that such Reseller has violated or intends to violate the provisions of this policy.

MAP policy Administrator of Stabilized Steps®  is solely responsible for determining whether a violation of the MAP policy has occurred, as well as determining appropriate sanctions.

Waivers to this MAP policy may be granted in the sole discretion of Stabilized Steps® by the MAP policy Administrator in writing. Stabilized Steps® Sales, Marketing, or other personnel are not authorized to modify or grant exceptions to the MAP Policy. In the event that the MAP policy Administrator authorizes a waiver to the MAP policy, Resellers must strictly adhere to the terms of the waiver letter. Deviation from the terms of a waiver letter is a violation of the MAP policy.

Stabilized Steps® reviews the advertised prices of Resellers, either directly or via the use of third-party agencies or tools. Resellers are expected to provide reasonable cooperation in any Stabilized Steps® investigations regarding possible MAP policy violations. Hindering, obstructing, delaying, or otherwise failing to cooperate with a Stabilized Steps® MAP policy investigation is a violation of this MAP policy.

The MAP policy will be enforced by Stabilized Steps® in its sole discretion and without notice. Resellers, distributors, and Resellers have no right to enforce the MAP policy. Violations of this policy may result in any of the aforementioned sanctions up to and including termination of our business relationship, as well as any available remedies at law. All questions related to this MAP policy should be directed in email to map@stabilizedsteps.com.

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